Business beat: Juniper Creek Outdoors expands to include feed store
WILLIAMS, Ariz. — Juniper Creek Outdoors in Williams is now offering hay and feed after a recent expansion at their location.
“The people who were renting it (the store next to Juniper Creek Outdoor) didn’t want to rent it anymore so they came over and asked if we wanted to rent it and I said yes,” said Juniper Creek Outdoors owner Kevin Overfield.
Overfield created a space for a doorway between the stores in order to have one complete store.
Overfield said he wasn’t initially planning on keeping the feed store open, but after being approached by multiple people, he reconsidered.
“I wasn’t really trying to get into the feed store business, it’s not my thing but there were so many people yelling for it that it was like, ‘Ok, we’ll keep it,” he said.
He is now offering horse tack, Alfalfa hay and feed products including pig and goat feed, lay crumbles, lay mash, scratch feed and rosebud bedding, among other products.
Overfield said the store is currently being stocked with Alfalfa hay from Parker, Arizona.
“This Alfalfa is gorgeous and I’m selling it for $15.50,” he said. “This stuff is not junk and at $15.50 I’m making enough money to keep things moving but I don’t have to charge people $17-$18 for it.”
Overfield is also selling bag food and pellets for horses.
Overfield said the expansion has given Juniper Creek about one-quarter more space than they had with the outdoor store.
Overfield said he is excited about being able to offer products that are needed in Williams.
Overfield has been an outfitter for 22 years in Flagstaff and opened Juniper Creek in August 2017. Since then, the outdoor store has become a hub for hunters, anglers and outdoorsmen from around the state and country, as well as locally.